Parade of homes

Client

Housing First Minnesota

Timeline

2+ years

Role

Lead UX/UI design, User Research, Wireframes, Prototyping

I lead the design effort by starting with information meetings with internal stakeholders, and user research, which included user interviews with current app users, prospective homebuyers, and builders.

With a deep understanding of the existing pain points and desired outcomes for both the client and their end users, I was able to propose design solutions that emphasized the legacy of Parade of Homes and give prospective homeowners a visually appealing platform to find their custom dream home.

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